CLTURE
CREATIVE DIRECTION – CONTENT PRODUCTION – POST PRODUCTION – WEB DESIGN
CLTURE is a tech/data startup company that focuses on helping the common man and woman take back ownership of their data through the content they stream. We were tasked to produce their launch video, landing page, and create content for their social platforms.
We began drafting up script options that detailed what CLTURE is, who it’s for and how it works. From script to storyboarding, we began laying out the visuals of how the story would be conveyed.
We, first, developed a treatment that was more cinematic. The goal was to showcase CLTURE as the disruptive solution to an industry that capitalizes from the data of minorities.
On the final version, we focused more on how we can tell the story through energy without compromising on the time we had to capture the audience’s attention.
We landed on a final piece we were both were pleased with.
Using Webflow, we crafted a web presence that allowed the brand to breathe within the space created.
LINK TO SITE
